Chinese is very particular about the name, in the propaganda for a catchy name can achieve a multiplier effect.
and even many Chinese believe that a man’s name will affect his fate. Similarly, the name of the local forum is the same. Different names can make people have different associations and leave different impressions. Different associations are bound to produce different artistic conception, which will lead to a different atmosphere in the community. If the name is easy to remember to call and leave a good impression, it makes it easier for users to open the site impulse.